Results, Measured Honestly

Every engagement we run starts with baseline numbers and gets reported against them — so this page works the same way. No vague “300% growth” claims without context, no borrowed logos. Just documented starting points, the work we did, and what the data shows. We’re starting with the most transparent case study we can offer: our own website, in public.

Case Study #1: This Website (Live)

The experiment: we built smartwebadvisors.com using every AEO and GEO technique we sell — direct-answer page structure, full schema markup, AI-crawler access, llms.txt, performance-tuned hosting — and we’re documenting what happens, in public, on this page. If these methods work, you’ll see it in the numbers below. If something doesn’t move, we’ll say so and explain what we changed.

The Baseline (recorded at launch, June 2026)

• Performance: PageSpeed score [DATA]/100 mobile, [DATA]/100 desktop; LCP [DATA]s. Target: stay green while the site grows.
• Search visibility: [DATA] indexed pages, [DATA] monthly organic clicks, ranking for [DATA] keywords at launch. Essentially zero — that’s the point of a clean baseline.
• AI visibility: at launch, we asked ChatGPT, Claude, and Perplexity “What is Smart Web Advisors?” and “best digital marketing agency in the Lehigh Valley.” Citations of this site: [DATA]. Screenshots archived.
• AI crawler activity: [DATA] AI bot visits in server logs during launch month.

Updates

This section grows as data comes in. Next scheduled update: [month]. We’ll log ranking movement, first AI citations, crawler trends, and what we adjusted along the way — including the things that didn’t work.

How We Measure Client Work

Client case studies appear here as engagements mature and clients approve sharing — with the same format you see above: documented baseline, the work performed, and the numbers after. What we track depends on the goal: rankings and organic traffic for SEO, featured answers and AI citations for AEO and GEO, map pack position and calls for local work, and cost per lead for lead generation. If a number can’t be shown with its context, it doesn’t go on this page.

Your Business Could Be Case Study #2

The free visibility audit establishes your baseline — the same way we did ours. From there, every month of work gets measured against it, and you’ll always know exactly what moved.